MIP TV: Euronews lands in Mongolia and strengthens smart TV distribution
Just as it bolstered its connected TV portfolio, international news
channel Euronews has signed an agreement with the Mongolian National
Public Radio and Television and is increasing its presence in Asia.
Euronews, will thus be available for the first time
on the national television channel MNB, which reaches 90% of the
population via Apstar satellite, i.e. 1.8 million viewers. with direct
reception. MNB broadcasts Euronews' six daily news slots, i.e. two hours
a week.
In conjunction MNB will dub the channel's programs
in Mongolian. Euronews is now broadcast in 11 countries in Asia and
reaches almost million homes across Asia.
As this was happening, the new channel is to launch
a smart TV app on LG devices worldwide. The channel which is now
distributed over 11 platforms aims at becoming the “most connected media
in the world”.
Euronews is currently offering a wide range of solutions
to broadcast digital contents. Its smart TV app is now embedded,
according to geographic areas, on the brands Panasonic, Philips,
Roku,Toshiba, NetRange MMH, Samsung, Sharp, TechniSat , Google TV and
Sony. Its application is now available into five languages, French,
English, German, Spanish and Italian. It offers news bulletins as well
as cultural TV magazines. Sony Entertainment Network’ service adds three
complementary programming: business, I talk and U Talk.
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